Ministry Of Education

Ministry Of Education

Brand Management

Branding

We have created a mini brand book and guidelines for the facelifted ministry’s logo, for consistent usage across all platforms.

Visit

https://eduhub.moe.gov.eg/

Color System

Within the framework of Egypt's 2030 vision, which aims to build the Egyptian human being, the new education system 2.0 has been applied to kindergarten, first and second primary grades and started to be applied to the third primary grade since the school year 2020-2021, and the new system is based on new dimensions that include: learning to know, learning to work, learning to live, and learning to be. Regarding the school year 2020/2021, we have created a colour system to differentiate the students and their stage and to make it easier for parents and students to relate and understand.

Co-Branding with partners

Thanaweya 2020/2021

Thanaweya Amma 2020/2021 was the continuation of the new unveiled education model that started back in 2018/ 2019 that totally depends on new learning skills such as: understanding and grasping the lessons instead of just memorizing word by word and the usage of tablets on which all different studying resources are available. Hence, the mind of the students can work in a smarter and more efficient way.

EduHub

The new academic year 2020-2021 was the first of its kind in terms of multiple learning resources, integration of technology, and the provision of many study aids beside the school. Whether you are a student, teacher, or parent, this website aims to help you access all the information that you need about the new academic year. It also helps you to know the various educational aids that are available to you with information on how to use each method, which was prepared by the Ministry of Education to help the student learn in more interactive and fun ways, to facilitate access to information and to make the most of the educational process.

For more information:

https://eduhub.moe.gov.eg
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Communication

Presentations

Live Coverage

We provide live coverage for all MOE conferences, including breaking news. You can watch live videos and livestream events encompassing the latest headlines through:

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Social Media

We provide live coverage for all MOE conferences, including breaking news. You can watch live videos and livestream events encompassing the latest headlines through:

For more information

https://www.facebook.com/egypt.moe
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ON-LINE

COVID-19

This is a sample of our work during the pandemic trying to reach out to our target audience and reassuring them in their hard times.

UNICEF

Our creative campaign ‘’Dream vs Reality’’ powered by UNICEF for the school year 2020/2021 to highlight all the new learning resources and tools beyond the school walls

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UNICEF

EVENTS

We proudly handled several international and local events of the ministry. We were responsible for creating the theme, booth design and production, presentations, visuals, and the branding material (flyers, brochures, giveaways).

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